Juan Rivera - A career in story telling

Helping bold brands to create culture-shifting visual stories.

The Real Estate Business

In real estate marketing, perception is everything.
Today’s agents are more than intermediaries—they’re storytellers, shaping narratives from first showing to final signature. In New York City, luxury closings jumped 14% in early 2025, fueled by buyers chasing turnkey prestige. This isn’t just selling property—it’s branding in motion.

The Fashion Industry

In advertising, few sectors blend creativity and commerce like fashion and beauty. Apparel, growing at 2.1% year over year, commands over $358.7 billion in U.S. sales—driven by bold campaigns and cultural relevance. Beauty isn’t just catching up; it’s redefining engagement, on track to reach $67.7 billion by 2025, powered by influencer strategy, digital storytelling, and the clean beauty movement. These aren't just markets—they're brand playgrounds.

Powered by Creativity: Your Brand, Elevated

What I do

Creative and results-driven marketing and design professional with 6+ years of experience in branding, graphic design, video production, and marketing strategy. Proven ability to lead visual storytelling, craft compelling brand identities, and drive sales initiatives through impactful, audience-focused content.
Origins

Born in Medellín, Colombia, my life has always revolved around creativity—starting with Fine Arts, then evolving into Graphic Design and Concept Art. My transition into video was a natural step, driven by a strong foundation in visual language and storytelling.
Future

In recent years, I’ve been building strong commercial connections—collaborating with my wife, a talented fashion and celebrity photographer, as well as with a network of creative professionals and business leaders. Passion for the craft and a solid foundation in marketing strategy are the pillars of my work.